Shield Detailing is a luxury car detailing company in Leek, Groningen. Their services include full detailing and paint protection. Luxury cars are very expensive and so is their paint. Car paint is easily damaged through stones on roads, coming from the wheels or flying back from cars in front. Paint protection film is applied on the front of the car, or whole car, to protect the paint.

Like car dealers, companies like Shield Detailing use these types of videos with popular high performance hypercars to attract attention which helps create awareness and promote the brand.